In this newsletter: New pod: Episode 3 of The Buy Side, with Steve Day from Visa talking sport and sponsorship. We decode Visa’s 35 year strategy, from the first IOC deal to the groundbreaking UEFA women's football deal and the first cashless Super Bowl.
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The week that changed how Visa views sport
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In this newsletter: New pod: Episode 3 of The Buy Side, with Steve Day from Visa talking sport and sponsorship. We decode Visa’s 35 year strategy, from the first IOC deal to the groundbreaking UEFA women's football deal and the first cashless Super Bowl.