Sitemap - 2025 - Unofficial Partner

The cost of boring creative; Wedge Issues Live @ The Open; The UP x Claude Experiment

Gunnar And The Zazmeister; Make Golf Great Again; Cricinfo as Wikipedia; Other People's Money; 20 AI Podcast headlines; Narrative Watch; RefCam in the Premier League; Fun with Parasitical Vultures

XG Live is SOOOLD OUT; Club Weird Cup ticket offer - buy one, get deported; TNT explodes; Bryson has LIV over a barrel; Inside Edge; Wedge Issues

Sloppenheimer and the Zombie Sportsbiz

Expected Goals Live - FOMO Alert; XG Attendance Data Download; Wedge Issues - Golf got hot; Shovels/Gold Rush; DOGE days; Crisps as tobacco; Dark Horses' Personal Best

Buffett, cathedrals and casinos; Peak F1 aka, Is there a sale on at Liberty's; Lausanne's warm bath; Wonky IOC Kodak comparisons; Tifos and Logo Wars; The E Word; Duff shortenings; Funnel balls

The Bundle Bulletin - Peak F1, bad deals and what's French for shitshow?

'Big get bigger' shock; Sport IP's 71 Billion Dollar Question; Harold Macmillan and lumpy revenue; Obviousness; Capturing betting money; Forgotten tribes; Inside Edge, Wedge Issues and Expected Goals

Premier League needs a DOGE says Raine Man; Brilliant Maps; Women's T20 World Cup launches big; 14 year old becomes Next Big Thing; How much entertainment can sport take?; Baller balls; Fjortoft & Son

Kogan vs Snowbiggee; UP Moet; Big Moment in Holborn; Phone or No Phone; Nostalgia and Fear; Addicted to scale; Big Sport and the Trump Slump; Baller Balls; Modi right klaxon

Moment of the Year; The £400million prize; Tiffany to Walmart, Ari Emanuel on CAA; White smoke; Is 10,000 views good or bad; Other People's Money; See you in Lausanne

The MAGA Club World Cup; UP Live; States of Play; Reimagining Rugby League, pt2; Great knocks in empty stadiums; Inside Edge, Wedge Issues and podcast verticals; Twenty20-fication

F1's deal with the pirates; Map v Territory; FOMO alert; Robert Rock's hair; UP x Sportico = Transatlantic: Last Dance v Air; Jordan's revisionist history; Private equity closes the agent loop

Sky Sports and women; Europe is a basket case; Henley Riots; Data vs Story; The end of exotica; The £6m Question; Marketing load; UP SWOT

The Newcastle Journalism Test; T20 for Women's Football; The road to bifurcation; Late polling numbers favour Samaranch; Should FIFA COIN it; Expected Goals on Angel City and Friday attendances

What was in the Relevent pitch deck; Bach's $3bn farewell gift; Who's streaming who; MLS, Apple and other things we don't talk about much anymore; The Bundle Ten

The Unofficial Provocations; UP @ THE SPOT; Tickets, scams and bad actors; How much entertainment can sport take?; Weird AI is coming for you

A bet too far for ESPN; Double dipping in the agency market; Open and shut case for WSL; Palpable buzz; Cowboy consultants and coasting clubs; Silly likes

In praise of Mark Bullingham's massive balls

The Next Billion Dollar Sports Business

The end of LIV Golf, or the end of the beginning; Ambassador, with your booze ban you're really not spoiling us; Wanted, a new sports league in which Alex Ohanian doesn't invest

Netflix and F1, TNT and Six Nations, DAZN and France; Streamer Financials; TGL Ratings

Rashford's second album; Where The Hundred cash goes next; Private equity as football agent; India's Decade; Other People's Money; Seeking the IOC MAGA Candidate;

On not reading Infinite Jest

Who's laughing now; Trump, FIFA and Mexico; TikTok economics; Celtic v Rangers in the WSL; Overclaim of the week; Dollar Bill Sweeney; Women, footy and the pub

WTF is Infinite Athlete anyway; Second brain updates; Zettelkasten and other rabbit holes; Unofficial FOMO; What would UP+ be? Conferences as haystacks

The Bundle Bulletin: What (and who) next for Netflix, DAZN, Disney, News Corp, YouTube and Apple

The Unofficial Second Brain

#nojs-banner { position: fixed; bottom: 0; left: 0; padding: 16px 16px 16px 32px; width: 100%; box-sizing: border-box; background: red; color: white; font-family: -apple-system, "Segoe UI", Roboto, Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 13px; line-height: 13px; } #nojs-banner a { color: inherit; text-decoration: underline; } This site requires JavaScript to run correctly. Please turn on JavaScript or unblock scripts