A slight change: shorter posts, more often
Stories live from Madrid; Billion Euro Club Football Brainstorm; Centralised services; Be a football club vs Club as Amazon; Nike's German problem; Farage kills Gazelles; Man Utd are past it
Last Orders for Football; Exclusive UP YouGov research; Six Shares; What's the Olympics selling; Sexualised kit; NFL socialism; Artetachoke; Money v Age; Welcome to the Balearics
Money for Medals; The Pub and Football's Domino Effect; Olympic Lionesses; Masters of the Green; Water, Water Everywhere; The Business of Women's Feet; The Coe Conundrum; 5UP; Mayfair Affair
A-Bit-Like-Sport; The ? Of ?; Why everything's the same; Premier League vs Self hating globalists; A lefty's dilemma; Tag's London Cliche; #5UP; The Leonsis lever; Lexicon; 10% off SportAccord
The Bundle Bulletin
Gen Z's Shein Problem; Kahneman RIP; What you'll be quoting in 2024; Shirt values; Are United post-winning; Joe Pompliano v AI; The Bundle Rebundled; Dopamine culture; Circularity explained
The Saudi Question; Infantino's rise; Can PIF do it all; Pinter's Super League; Asleep at the wheel; Sport in 100 Objects; The England Shirt; Why endings matter; Why Tri; UP Country; Admiral's legacy
Dentsu discovers Holy Grail; Bonfire of the Acronyms; History v Money; Priceless Majors; The Numbers Are Always Wrong; The Moya Dodd Stand; Strategy is a Joke; Raine's new ball game; LIV as Threat
Top of the market? Benham's £500m Bees bet; Barca's DIY shirt; F1 and women; 10% off SportAccord; Netflixification; Evolution of Fan; The Super League incentive, by numbers; Best sports books ever
Too Big To Fail; Masters/Atticus Finch, Scudamore/Kissinger; City Twitter; What George Osborne did next; 1971 and all that; Big Eventer of the Week; Happy 20th Birthday Access Sport
Northern soul; Tax and the United stadium; A Question of Attribution; Twickenham as Heathrow Airport; The Rugby Bundle; What charity reveals about us; Luke the Nuke; The WSL rights tender
Wasted; Peak Big Eventer; Heir Jordan; Dads and daughters; When the fans are revolting; Steve Wright RIP; Keegan's legacy; Unofficial humblebrags; Booze crews
AOL Time Warner for Sport; Netflix has won, what now; Bundling cord-nevers; Sliding doors for snow sports; That Roger Mitchell book; Cruyff's turning in his grave; 'We are now vulgar'
It's still Tiger's World; $12billion for Andy Gardiner's thoughts; No Questions Asked, football and crypto; PIF will be LIVid; All Blacks in red; eKloppnomics; The Jay Monahan Trust Exercise
Netflix as Saviour; The Stupid American demo; Back to the Whiteboard; Ideas IRL; The Chelsea Hilton; The 5Live Vox Pop strategy; TAM Busters; No words for M&C
Doing a Two Circles; The £220billion Charterhouse bet; Fun with supply side consolidation; What the 3pm slot says about you; Same or Different; Women's Lions; Probably not an all boats rise scenario
The Will Greenwood rabbit hole; Threaded plagiarism; Luke Littler and the Next Big Thing story archetype; Why brands don't like darts; The coming tsunami of crap; Good people around him etc
